CNBC: Branson and Zeitz on The B Team Kick-Off

06/13/2013
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In an interview on CNBC Closing Bell Europe¬†with host Louisa Bojesen, B Team Co-Founders Sir Richard Branson and Jochen Zeitz discuss the kick-off of a Plan B for Business, their work so far to build The B Team, and the work that lies ahead. They also contrast The B Team from other attempts to get business to prioritize people and the planet alongside profit — and explain why they expect this venture to be an even greater success than those that have come before it.

Watch the full interview here.

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