Our economic model is broken.
But we can build a new one that is sustainable, trusted and strong.
The public is calling for it. Future generations depend on it.
Find out moreIt’s time to end business as usual. We believe in the power of bold and courageous collaboration.
Together, we can create a new system that benefits people and the planet.
Find out moreBy continuously setting higher standards with humanity at their core, we can redefine what accountability and success mean for business.
Find out moreOur current economic model is broken. But it did not break itself. And it will not repair itself. We, as private sector and civil society leaders, envision the way forward as a better way of doing business. That’s why we’re working to shift the culture of accountability in business to include not only numbers and performance, but people and planet.
We acknowledge that while we are part of the problem, we have the responsibility—and the power—to lead on the solution. We will create new norms of corporate leadership that go beyond commitment and toward fundamental transformation today, for a better tomorrow.
Leadership in action
A World Where Rights Are Restricted is a World Where Business Is Restricted
At a Convergence of Crises, Let’s Lead The Path to an Inclusive Economy Together
Investment Leaders, Hiro Mizuno and Torben Möger Pedersen, Join The B Team
A Call for Compassionate Leadership in Times of Crisis
How Do We Build Systems That Serve Humanity?
The B Team Responsible Tax Principles in Action: Vodafone's Commitment to Tax Transparency
The B Team Welcomes Jesper Brodin and Jean Oelwang
Davos 2020: A Perspective on Progress, Problems and Promise
New Report: A Net-Zero Economy Requires Radical Collaboration
Business and Civil Society Leaders Urge Action to End Anonymous Companies in the US
We will not see the changes we seek by working alone.
We partner with leaders across sectors, regions and industries to collectively create new norms of corporate leadership.